by @KarlyEllis | May 15, 2023 | Content Marketing
Hyper-personalization is a marketing technique that tailors content and messaging to an individual’s specific interests, behaviors, and preferences. This technique goes beyond traditional personalization methods by leveraging data and advanced algorithms to...
by @KarlyEllis | Mar 16, 2023 | Content Marketing, Uncategorized
Why your business needs a content marketing strategy If you want your potential customers to find you, and help them make a buying decision, you have to create content that they are looking for when they’re researching their options. People use search engines to find...
by @KarlyEllis | Jun 27, 2022 | Content Marketing
B2B content marketing is about building and transforming ideas into a variety of content that can be produced and distributed to boost brand awareness, thought leadership, and traffic in a way that encourages demand and lead generation, builds brand equity, and helps...
by @KarlyEllis | Dec 6, 2021 | Content Marketing
Why your business needs a content marketing strategyIf you want your potential customers to find you, and help them make a buying decision, you have to create content that they are looking for when they’re researching their options.People use search engines to find...
by @KarlyEllis | Dec 6, 2021 | Social Media
I’m going to share with you today how I use LinkedIn to generate leads for my business. I’ve dabbled in most of the main social media channels over the last few years, but found that the best one for my business is LinkedIn. Most of my inquiries come to me via...