by @KarlyEllis | Mar 15, 2023 | Content Marketing
SEM is the process of making your website visible to search engines. Bringing consumers to your website and presenting them with content relevant to their needs. From a business perspective it is important to tailor the links and messages to make potential customers...
by @KarlyEllis | Jan 30, 2023 | Copywriting
Boost Your Business with Expert Content As a SaaS (Software as a Service) company, your primary focus is on developing, marketing, and selling software products to your customers. However, to truly stand out in the crowded SaaS marketplace, you need to have an...
by @KarlyEllis | Jun 27, 2022 | Content Marketing
B2B content marketing is about building and transforming ideas into a variety of content that can be produced and distributed to boost brand awareness, thought leadership, and traffic in a way that encourages demand and lead generation, builds brand equity, and helps...
by @KarlyEllis | Dec 6, 2021 | Content Marketing
Why your business needs a content marketing strategyIf you want your potential customers to find you, and help them make a buying decision, you have to create content that they are looking for when they’re researching their options.People use search engines to find...
by @KarlyEllis | Dec 6, 2021 | Social Media
I’m going to share with you today how I use LinkedIn to generate leads for my business. I’ve dabbled in most of the main social media channels over the last few years, but found that the best one for my business is LinkedIn. Most of my inquiries come to me via...